| Founders |
Jim oversees crucial business development with DR, including business strategy, leads, sales and testing efforts. Jim worked in several bike shops during college, was a prototype test engineer for a leading automotive company and launched a successful e-commerce apparel startup in 2003. Jim enjoys road / mountain biking, snowboarding, golf, hiking, motorcycles, car restoration and cruising local gravel trails near his Boulder CO home with his wife Stephanie and son Peter.
Contact: jim@dirtrevo.com
Kevin leads our Engineering Team. Kevin’s specialty is system hardware and controller optimization to maximize motor efficient and output. Kevin worked for nearly 30 years in the semiconductor field and always dreamed of a 2nd career in the cycling industry. Kevin designed his first e-bike in 2002 from a collection of recycled parts including a car radiator fan motor. Kevin regularly competes in triathlons, loves Stand-Up-Paddle-boarding and biking with his wife Jen.
Contact: kevin@dirtrevo.com
| Engineering Team |
Jay is proficient in C++, Python, MATLAB, Java and Kotlin and develops test strategies for extended test automation, monitors test automation infrastructure and analyses effects. He works on mobile application projects together with our development programmers. Jay has strong problem solving skills rounded by a high level of creativity. Jay enjoys e-scooters, reading and contributing to Open Source projects in his free time.
Contact: jay@dirtrevo.com
Brian is our sr. engineering intern and wears many hats at the company including bike builder. Brian analyzes test data, helps builds up our test bikes, swaps parts and regularly tunes them during the testing process. He enjoys working with his hands and maintains a key understanding for design. He hopes to one day be a design engineer for a bike manufacturer.
Contact: brian@dirtrevo.com
Dinesh came onboard from the fitness cycling industry as a development programmer where he was successful in creating functional and user-friendly applications. He knows exactly how to address customer pain points and simplify UI/UX design. Dinesh has the know-how and the motivation to continuously develop systems.
Contact: dinesh@dirtrevo.com
| Business Operations / Management |
Jennifer leads operations at DR and focuses her time on business management, sales and human resources. While involved in a variety of positions, Jen enjoys networking, community engagement and the well-being of the DR family. Jen also enjoys cooking, snowshoeing and biking with her hubbie Kevin (our CTO).
Contact: jen@dirtrevo.com
| Sales Team / Testing |
Pat & Doug head up our sales staff here at DR. Pat focuses on components while Doug primarily helps customers with e-bike conversions. These bike gurus have over 25 years combined sales experience and can ride anything on two wheels. Both guys lend team support with testing, component reviews and product feedback.
Contact: sales@dirtrevo.com
| Bike Mechanic |
Seth is DR’s bike mechanic and dials in all things on the bikes. Seth completes our e-bike conversions for customers. Seth began his career in the industry as a young shop hand in his uncle’s bike shop. Seth has raced both MTB and Cyclocross but feels that his competitive days are behind him, with a new focus on bike packing. Outside of cycling Seth enjoys playing bass guitar and hiking with his daughter Lexi and their dog Lola.
| Freelance Crew |
Our Freelance Crew is our secret weapon. Lemy, Meghan, Karsten and Susan hail from the cities across the US, UK, Malaysia and New Zealand and provide support with web graphics, blogging, programming, social media, and video editing. These folks have a vast collection of creative and technical skills.